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On Page Website SEO Design

SEO begins and ends with your website. If you do not have a website design that implements solid on page optimization, you will find that ranking your website is going to be very challenging. 

on page optimizationThere are many elements of your site that must be taken into account before the initial design even takes place. You must think about the architecture of your site.

  • What are your most important pages going to be? 
  • What will your internal linking strategy be?
  • How will you organize the content on your site?
  • What pages will be the most useful to your customers? 
  • What pages will generate the most revenue for you?

Once you have a solid foundation on how to approach the architecture of the site, implementing your website design in an SEO friendly way is the second step in insuring your website will be easily crawled by search engine's and ranked in the natural search results. 

Once the site is done and all pages have been created. It's time to think about your keywords for each page. Rather than just optimize your home page, it's important to look at each page of your site as it's own mini site. Each page should be carefully crafted and optimized for 5-8 main keywords each.

  • The content should have the right keyword saturation
  • The URL Slugs must be informative and SEO friendly
  • You should make proper use of H1 and H2 tags
  • Bold and italicized text should be use to further enforce the authority of the keywords being targeted
  • Meta tags must be optimized properly
  • Alt image tags and title text on links should be fully filled out and optimized for your target keywords

The on page optimization is still not done because it's time to think about HTML site maps, XML site maps, and 404 pages. 

At this point you have a website that is well conceived for Search Engine Optimization. As you can see there are many factors that need to be addressed in order for your website to REALLY be considered SEO friendly. We ensure that every step of this process is taken with care for your website. We develop your SEO strategy starting with the very concept and design of the site right up until it's launched to the public. 

Having a website that is SEO optimized with all of it's pages is just the beginning of SEO. Once this is done it's time to move on to advanced off page SEO techniques (Relevant Link Building) that will help your site continue to rise in the organic search results for your target keywords. 

Learn more about how we can help you with ongoing off page SEO.

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